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Founding Advisor
Dr. Muna Slehat, PhD

Dr. Muna Slehat, PhD

Associate Professor of Tourism Management | Researcher | Specialist in Sustainable Tourism, Tourism Planning, Heritage Management & Tourism Education
University of Jordan
Jordan 🇯🇴 Jordan Member since 2026
AREAS OF EXPERTISE
Sustainable TourismTourism ManagementTourism PlanningCommunity-Based TourismAgritourismHeritage ManagementDestination DevelopmentTourism EducationDigital Transformation in TourismArtificial Intelligence in Tourism EducationTourism PolicyStakeholder EngagementQuality Assurance in Higher EducationTourism Curriculum DevelopmentAcademic Accreditation & Quality AssuranceHigher Education Programme DevelopmentTourism Research & SupervisionStudent Development & MentorshipCommunity Engagement through TourismApplied Tourism Education
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"Connecting academic knowledge with practical tourism challenges to create lasting value for destinations, communities, and future tourism professionals."

About

Dr. Muna Slehat is an Associate Professor of Tourism Management at the University of Jordan with expertise spanning sustainable tourism, tourism planning, heritage management, community-based tourism, agritourism, and tourism education.

She combines academic research, teaching, quality assurance, curriculum development, and community engagement to strengthen the relationship between higher education and the tourism industry. Her work focuses on creating practical, evidence-based approaches that contribute to sustainable destination development, heritage preservation, and tourism innovation.

Alongside her academic career, Dr. Slehat actively contributes to accreditation, programme development, stakeholder collaboration, and initiatives that empower communities while advancing tourism education and responsible destination management.

Professional Journey

Associate Professor of Tourism Management
The University of Jordan • 2025 – Present

Teaching, research, academic leadership, curriculum development, and sustainable tourism education.

Assistant Professor of Tourism Management
The University of Jordan • 2018 – 2025

Research, teaching, student supervision, tourism planning, and community engagement.

Deputy Dean, School of Archaeology and Tourism
The University of Jordan • 2023 – 2025

Strategic planning, quality assurance, institutional development, and academic leadership.

Head of the Department of Tourism Management, School of Archaeology and Tourism
The University of Jordan • 2023 – 2025

Curriculum development, academic quality assurance, staff coordination, and programme management.

Deputy Dean for Development & Quality Affairs, Deanship of Student Affairs
The University of Jordan • 2022 – 2023

Supporting institutional quality, development initiatives, and student engagement.

Assistant Dean for Development and Quality Affairs, School of Archaeology and Tourism
The University of Jordan • 2019 – 2022

Accreditation, quality assurance, institutional development, and programme improvement.

Assistant Dean for Students Affairs, School of Archaeology and Tourism
The University of Jordan • 2021 – 2022

Student engagement, academic advising, and co-curricular activities.

Founder & Leader — Jordanian Roots Initiative
University-led community engagement initiative • Ongoing

Established a university-led community engagement initiative promoting heritage preservation, sustainable tourism, environmental awareness, and youth engagement.

Achievements

PhD in Tourism Management
Tourism Management •
Associate Professor
University of Jordan • 2025
Deputy Dean for Development & Quality Affairs
University of Jordan • 2022–2023
Former Assistant Dean for Accreditation & Quality Assurance
School of Archaeology and Tourism • 2019–2022
Co-founder — Jordanian Roots Initiative
Heritage preservation, community engagement & sustainable tourism •
Founder — Eco-Journey Initiative
Environmental awareness, sustainability & student engagement •
Co-founder — Tourism Hackathon
Tourism innovation, entrepreneurship & youth leadership •
Early Founding Advisor
TourismShift • 2026

Contributions to TourismShift

  • Provides strategic perspectives supporting TourismShift's long-term vision and development.
  • Strengthens collaboration between tourism academia and industry.
  • Shares expertise in sustainable tourism, heritage management, destination development, and tourism education.
  • Supports knowledge exchange around tourism research, policy, innovation, and community engagement.
  • Contributed valuable strategic feedback during TourismShift's early development, helping strengthen platform structure, contributor experience, and long-term ecosystem direction.
  • Introduced TourismShift to respected tourism academics and professionals, helping expand the platform's trusted international network prior to public launch.